Day 1: Kickoff & Stakeholder Alignment

• What to do: Gather your product owners, designers, developers, and key stakeholders for a kickoff meeting. Align on audit goals, timeline, and scope.

• Why it matters: Early alignment prevents scope creep and ensures everyone’s clear on priorities.

• Tip: Keep it laser-focused on ‘pain points’ and KPIs, like sprint velocity or bounce rates. Anecdote: A NYC SaaS client we worked with cut this meeting to 30 minutes and saved a week of misaligned rework later.

Day 2: UX Heuristic & Design Debt Review

• What to do: Conduct a heuristic evaluation of your core user flows against usability principles and brand standards. Identify inconsistent styles, confusing CTAs, or accessibility misses.

• Why it matters: This reveals low-hanging fruit and systemic issues that slow users down.

• Tip: Use Figma’s component library to quickly spot deviations. Domingo’s AI Audit Bot flagged 23 hidden design inconsistencies in a recent engagement that manual review missed.

Day 3: Analytics & User Behavior Analysis

• What to do: Dive into user session recordings, heatmaps, drop-off stats, and bounce rates for your main flows.

• Why it matters: Data uncovers real friction points and usage patterns beyond opinions.

• Warning: Don’t rely solely on data; combine with qualitative insights. We once found a flow with 30% drop-off that users actually loved once we fixed confusing microcopy.

Day 4: Developer Handoff & Workflow Inspection

• What to do: Review current design-to-dev handoff processes, tools, and documentation. Check for missing specs, unclear animations, or disjointed communication channels.

• Why it matters: Ineffective handoffs are sprint killers causing bugs and delays.

• Tip: Implement version control and living SOP documents. A SaaS fintech client reduced defect rates by 56% after restructuring handoffs with Domingo.

Day 5: User Testing & Feedback Collection

• What to do: Run quick user tests on key flows, either moderated or remote. Gather qualitative feedback and identify pain points overlooked by analytics.

• Why it matters: User voice highlights emotional and cognitive barriers not seen in metrics.

• Tip: Use guerrilla testing tactics with real users or internal stakeholders for speed. One client found a crucial UX flaw during a 2-hour test that doubled conversion upon fixing.

Day 6: Prioritize Issues & Draft UX Roadmap

• What to do: Rank identified issues by impact and effort. Create a phased UX improvement plan linking fixes to business goals.

• Why it matters: Prioritization focuses resources on high-return changes.

• Tip: Include stakeholders in prioritization to build buy-in and realistic timelines. Domingo’s roadmap approach helped a SaaS startup cut their design debt by 40% in 3 months.

Day 7: Present Findings & Next Steps

• What to do: Deliver audit report with clear visuals, prioritized action list, and recommendations for next steps. Schedule follow-up calls for deeper collaboration.

• Why it matters: Clear communication drives accountability and momentum.

• Tip: Use a client-facing Notion portal as a real-time update hub. Domingo clients love this transparency and ongoing support.